At Dubai Lynx 2016 Day 2, Dave Armstrong, Director of Google’s Brand Studio EMEA, gave us a glimpse of how ‘Play’ has a large role in understanding and attaching emotion to brands. A…
How Google’s Dave Armstrong Tests Good Ideas | Dubai Lynx
YOUR NAME YOUR FIRST NAME YOUR FAMILY/LAST NAME YOUR EMAIL ADDRESS YOUR TITLE YOUR BRAND ADVERTISING,creative,dave armstrong,google,ideas,interview,virtual realityAt Dubai Lynx 2016 Day 2, Dave Armstrong, Director of Google’s Brand Studio EMEA, gave us a glimpse of how ‘Play’ has a large role in understanding and attaching emotion to brands. An outdoorsy man himself, he places great emphasis on ‘actually being there’, and how it can be fun with 306 degree VR. After […]